by Paul Stark | Sep 25, 2015 | blog
There is a lot of tosh talked about luck. “There is no such thing as luck” is an often heard refrain in the world of the motivational guru. Cobblers! Random chance is all around us, from the toss of a coin to the flight of the balls in one of the lottery machines....
by Paul Stark | Sep 10, 2015 | newsletter
Are you looking at the numbers that matter, I’ve said it before but it’s worth repeating. Too many people get hung up on things which have little effect on the bottom line or forget to consider that nothing exists in isolation and a change made here can...
by Paul Stark | Sep 10, 2015 | blog
You’re not charging enough Most people don’t buy on price, even though we sometimes like to think we do because it’s the logical thing… The fact is, the majority of our buying decisions are based on emotions… Our decisions are emotion based, we then use...
by Paul Stark | Sep 4, 2015 | newsletter
The met office has revealed that this summer (2015) was colder and wetter than normal. However not everywhere; here in the east of the country it was fairly normal, slightly dryer and sunnier even. Moral: It’s too easy to look at the headline figures and...
by Paul Stark | Sep 4, 2015 | blog
Ok, the sat-nav is down and the map is in the boot. You come to a junction: Do you take the left or the right turn? You know you want to be in that general direction so you turn left. But after a while the road starts winding and turning and you are starting to become...
